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Gixo Quill · free planning tool

Content Brief Builder

A content brief is the editorial handoff a writer works from: what the piece is for, who it is for, the sections it must contain, and what has to be true before it can be approved. It is agreed before drafting starts, which is what separates it from an outline.

Build that handoff here: intent, audience, required sections, word budgets, sources, links, assets, review, and acceptance criteria.

No account. Nothing stored. Static style-guide rules only — no AI model call.

Inside Quill

Agree the editorial contract before drafting

Gixo Quill Content Brief Builder showing editorial inputs for intent, audience, required sections, word budgets, sources, review, and acceptance criteria
The free Content Brief Builder turns editorial inputs into a structured human handoff plus versioned Markdown, HTML, and gixo-brief.json outputs.

Plan the piece with a structured content brief template

Changing content type resets the section list, word budget, tone, and voice to Quill's published structural defaults. Edit any field before building.

One section per line. Budgets reserve 8% for the introduction, 6% for the conclusion, then divide the remainder.

Turn the approved brief into a grounded draft

The planning tool stays free. Gixo Quill saves briefs, applies your brand system, uses approved sources, and turns the handoff into a reviewable draft.